Golden hills of the Temecula Valley near Murrieta, California at sunset

Murrieta, California · Amazon retail partner

Your brand,
carefully carried.

West Coast Brand Partners buys wholesale from brands and authorized distributors, then sells their products on Amazon with accurate listings, steady pricing, and a paper trail you can verify.

Read our standards

Our approach

A smaller partner that treats every listing like it's our own name on the box.

Brands don't need more resellers. They need fewer, better ones. We focus on a short list of lines we can represent well, buy them through proper channels, and keep the details right: the correct product on the correct listing, sold new, at a price that respects your positioning.

We're a lean team in Southern California's Inland Empire, which means you talk to the people placing the orders and managing the listings, not an account rep three steps removed.

01

Exact product identity

Every SKU is matched to its correct Amazon listing by UPC, model, size, and variant before a single unit ships. No guessed matches.

02

Price discipline

We follow your MAP and pricing policies, and we won't race other sellers to the bottom on your products.

03

Clean supply chain

We purchase only from brands and their authorized distributors, and keep invoices on file for every unit we sell.

04

Consistent reordering

We plan replenishment around real sell-through, so your products stay in stock instead of cycling in and out.

Organized shelving with kraft shipping boxes in a sunlit warehouse

Our standards

What you can expect from us, in writing.

  • New condition only. We sell factory-new, sealed product. No used, refurbished, or repackaged goods.
  • Authorized sourcing. Inventory comes directly from the brand or a distributor you've authorized, with invoices retained.
  • Policy compliance. We follow Amazon's selling policies and your brand guidelines, including MAP and any channel restrictions.
  • No listing tampering. We don't alter your brand content, create duplicate listings, or attach to listings that don't match the product.
  • Fast communication. If something looks off on a listing, we flag it to you rather than working around it.

Categories

Where we focus.

We work across everyday consumer categories where accurate listings and consistent stock matter most.

Unbranded toys, skincare bottles and a kraft box arranged on linen
  • Toys & GamesCollectibles, preschool, plush, games and activity sets
  • Health & BeautySkincare, personal care and wellness essentials
  • Bags & AccessoriesLicensed backpacks, lunch kits and everyday accessories
  • Home & HouseholdKitchen, cleaning and household staples
  • General MerchandiseSeasonal and giftable lines from established brands

How we work together

From first email to first reorder.

  1. 1

    Introduction

    Tell us about your brand or distribution line. We review fit and share our business details, resale certificate, and references on request.

  2. 2

    Account setup

    We complete your new-account forms, credit application, and any reseller agreement, and confirm your pricing and channel policies.

  3. 3

    Opening order

    We place a focused first order, verify each SKU against its Amazon listing, and prepare inventory to Amazon's standards.

  4. 4

    Steady replenishment

    As products sell through, we reorder on a regular cadence and keep you informed about listing health and stock.

Supplier FAQ

Questions brands usually ask.

Don't see yours? Send us a note and we'll answer directly.

Are you a registered business?

Yes. West Coast Brand Partners LLC is a California limited liability company based in Murrieta. We can provide our seller's permit / resale certificate and business documentation during account setup.

Where will our products be sold?

Primarily on Amazon.com, fulfilled through Amazon's network. If you restrict certain channels or marketplaces, we follow those restrictions.

Do you follow MAP pricing?

Yes. We honor minimum advertised price policies and brand pricing guidelines on every product we carry.

Can you provide invoices for Amazon brand approval?

We purchase on standard commercial invoices from you or your authorized distributor. Those invoices are what Amazon may request to confirm authentic sourcing, so we keep them organized and on file.

What order sizes do you work with?

We start with a focused opening order sized to the line, then scale reorders based on sell-through. We're happy to work within your minimums.

Get in touch

Let's talk about your line.

Brands, manufacturers, and authorized distributors are welcome to reach out. We typically reply within one business day.

Location
Murrieta, California, USA
Hours
Mon–Fri, 9am–5pm Pacific